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Podcast Ep. 5: The Good, the Bad, and the Amazing in Digital Marketing

CEO of GradComm & former Director of Public and Governmental Relations, Marketing and Communications at MiraCosta College.

Erin Green is an award-winning marketing leader with more than a decade of experience with digital strategy and media. She’s worked with a number of leading organizations including Nike, FedEx, MD Anderson, Susan G. Komen, and has been a featured speaker with Google and Facebook.

In this episode, Erin and I walk through how to implement digital marketing strategies and what’s new in the digital marketing space. We also dive into how it is that Google knows more about us than our own friends and family….the value of search marketing…the student funnel versus the student journey…and so much more.

Whether you’re an old pro with digital marketing or new to the space, you will definitely learn something from Erin and our conversation.

Listen right here at gradcomm.com or on your favorite podcast app!

 

 

 

 

 

Podcast Transcript:

 

The Results-Driven Higher Ed Experts
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